{"id":295,"date":"2011-11-18T12:40:04","date_gmt":"2011-11-18T16:40:04","guid":{"rendered":"http:\/\/www.ttgnet.com\/journal\/?p=295"},"modified":"2011-11-18T13:16:36","modified_gmt":"2011-11-18T17:16:36","slug":"friday-18-november-2011","status":"publish","type":"post","link":"https:\/\/www.ttgnet.com\/journal\/2011\/11\/18\/friday-18-november-2011\/","title":{"rendered":"Friday, 18 November 2011"},"content":{"rendered":"<p><span style=\"font-weight: bold; color: #000099; font-family: Arial;\">11:40 &#8211;<\/span><span style=\"font-family: Arial;\"> I&#8217;m still working heads-down on the biology book, so I don&#8217;t have much to say.<br \/>\n<\/span><\/p>\n<p><span style=\"font-family: Arial;\">One interesting thing. My editor, Brian Jepson, emailed me last night to say that O&#8217;Reilly\/MAKE is getting ready to do a reprint of Illustrated Guide to Home Chemistry Experiments and ask if there were any changes I wanted to make before the book went to reprint. Although this book is what&#8217;s called an &#8220;evergreen&#8221; title&#8211;in other words, one that sells consistently for years&#8211;in the course of our discussion, I mentioned that at some point I&#8217;d like to do a re-write of the book to convert it to microchemistry kit-based. Brian said that was worth discussing in more detail, and mentioned that this would probably be the last reprint of the chemistry book.<br \/>\n<\/span><\/p>\n<p><span style=\"font-family: Arial;\">Not that the book is going away. The reprint they&#8217;re about to do will provide a six-month or year&#8217;s supply, during which O&#8217;Reilly\/MAKE will be transitioning to print-on-demand for this and other titles. That means they&#8217;ll no longer have to print thousands of copies and stick them in a warehouse while they wait for orders. Instead, they&#8217;ll just print as many copies as they need whenever they need them. And that&#8217;ll also make it a lot easier to manage updates, since we&#8217;ll no longer have to worry about having thousands of unsold copies that an update obsoletes.<br \/>\n<\/span><\/p>\n<p><span style=\"font-family: Arial;\">The other nice thing about POD is that it decreases risk in publishing new titles. For example, we finished the Illustrated Guide to Home Forensics Experiments a couple of years ago, but it&#8217;s never been published because doing so is very expensive. With POD, that expense is reduced. There&#8217;s still the cost for layout and production, of course, but there&#8217;s no longer the risk of printing 10,000 or 20,000 copies of a four-color book and then finding out that it doesn&#8217;t sell as well as hoped.<br \/>\n<\/span><\/p>\n<hr style=\"width: 65%; height: 3px; font-family: Arial;\" \/>\n<p><span style=\"font-weight: bold; color: #000099; font-family: Arial;\">12:16 &#8211;<\/span><span style=\"font-family: Arial;\"> Here (h\/t to <a href=\"http:\/\/scienceblogs.com\/erv\/2011\/11\/realistic_depiction_of_the_sci.php\">Abbie Smith<\/a>) is a worthwhile graphic that illustrates <a href=\"http:\/\/knowyourmeme.com\/photos\/199921-rage-comics\">science-as-perceived versus science-as-reality<\/a>.<\/span><\/p>\n<p><span style=\"font-family: Arial;\"><a href=\"http:\/\/www.ttgnet.com\/journal\/wp-content\/uploads\/2011\/11\/funny-science-news-experiments-memes-rage-comic-scientific-process.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-297\" title=\"funny-science-news-experiments-memes-rage-comic-scientific-process\" src=\"http:\/\/www.ttgnet.com\/journal\/wp-content\/uploads\/2011\/11\/funny-science-news-experiments-memes-rage-comic-scientific-process.jpg\" alt=\"\" width=\"500\" height=\"1579\" srcset=\"https:\/\/www.ttgnet.com\/journal\/wp-content\/uploads\/2011\/11\/funny-science-news-experiments-memes-rage-comic-scientific-process.jpg 500w, https:\/\/www.ttgnet.com\/journal\/wp-content\/uploads\/2011\/11\/funny-science-news-experiments-memes-rage-comic-scientific-process-324x1024.jpg 324w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>11:40 &#8211; I&#8217;m still working heads-down on the biology book, so I don&#8217;t have much to say.\n<\/p>\n<p>One interesting thing. My editor, Brian Jepson, emailed me last night to say that O&#8217;Reilly\/MAKE is getting ready to do a reprint of Illustrated Guide to Home Chemistry Experiments and ask if there were any changes I wanted to make before the book went to reprint. Although this book is what&#8217;s called an &#8220;evergreen&#8221; title&#8211;in other words,<\/p>\n<p> <a href=\"https:\/\/www.ttgnet.com\/journal\/2011\/11\/18\/friday-18-november-2011\/\">&nbsp;&raquo;&nbsp;Read more about: Friday, 18 November 2011 &nbsp;&raquo;<\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[40],"tags":[],"class_list":["post-295","post","type-post","status-publish","format-standard","hentry","category-writing"],"_links":{"self":[{"href":"https:\/\/www.ttgnet.com\/journal\/wp-json\/wp\/v2\/posts\/295","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ttgnet.com\/journal\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ttgnet.com\/journal\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ttgnet.com\/journal\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ttgnet.com\/journal\/wp-json\/wp\/v2\/comments?post=295"}],"version-history":[{"count":0,"href":"https:\/\/www.ttgnet.com\/journal\/wp-json\/wp\/v2\/posts\/295\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ttgnet.com\/journal\/wp-json\/wp\/v2\/media?parent=295"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ttgnet.com\/journal\/wp-json\/wp\/v2\/categories?post=295"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ttgnet.com\/journal\/wp-json\/wp\/v2\/tags?post=295"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}